A New Adventure – Fluff Bakery KL

Yesterday we opened the doors of Fluff Bakery KL for the first time to customers as part of our trial run. Alhamdullilah it was met with great response. It’s humbling to see how much support we get from our friends, family and the public in bringing this cupcake shop to life, bringing them from Jln Pisang in Singapore to Jln Tun Mohd Fuad 2 in TTDI, KL!


Fluff Bakery KL is led by 5 entrepreneurs – Syaira & Ashraf (Mrs & Mr Fluff respectively), Nina, Alia and myself.

I wrote before how in the many things I learnt being an F&B entrepreneur, one of it is that you should have multiple partners to manage the workload. This venture is a validation of that – 5 entrepreneurs with varying business experience with complementing knowledge of business and networks working together.



I long believe that you should be conscious of learning something new everyday. That is how you know you’ve made the most of your day. Any entrepreneur who have had a physical shop will tell you they will have wish lists for their next shop – most likely lessons learnt from kinks from the first shop! Fluff KL is it for me – a second shop where I am able to make sure things work better, aesthetically and most importantly operationally.



I once told Alia that as a fellow Taman Tun boy, I would love to have my next shop in TTDI and it’s with great satisfaction that I am able to open Fluff in TTDI!

It’s been a great journey getting the shop from bare to what it is today. Thank you for the support, from the pop ups to our first shop sale and we are excited to be able to fully open to the public! See you then and do say Hi when you come 🙂

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